17 Web Headlines that Compel, Convince and Captivate – Revealed

Your headlines, titles, sub-headers and subject lines are the most important aspect of website copywriting. On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest. You’ve only got a few seconds to grab their attention and so you must make your...
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Post Panda Article Marketing

2 or 3 years ago, my article writing service used to guarantee Google page 1 listings for articles submitted to directories. Listings from ezine, articlesbase or articledashboard would never let us down. However, article directories been heavily devalued by Google over 2011 thanks to the Panda algorithm updates. These dramatic changes mean article marketing...
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3 Key Web Content Writer Trends for 2012

1. Google + At the end of December it was reported that Google+ now has 62 million users Worldwide (2.7 million UK). While this may not seem particularly impressive compared with Facebook’s 800 million, what is shocking is the rate of growth.   It has been calculated that if it continues at the same...
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Panda, Profiles, Freshness – Why a Website Copywriter May be your Best Asset in 2012

There have been a lot of changes this year in SEO, notably the Panda update focussing on the quality of website content writing. The panda filter aims to establish the quality of a web page by its content. As well as checking for spelling, grammatical errors and a whole host of other parameters it...
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